Corporate Clients
Be assured of the highest quality of training in the classroom.
Be assured of the highest quality of training in the classroom.
This one-day digital marketing essentials training will provide participants with the fundamentals of digital marketing.
Trainees will get an awareness of the features and use cases of various digital marketing channels, as well as how each can be integrated into their organizations through real-world case studies.
Trainees will also be introduced to digital marketing analytics and Google Analytics. Trainees will be able to analyze the performance of their digital marketing initiatives by understanding the platform.
Trainees will also have access to a toolkit of templates, checklists, and guides to help them with their learning. The resource toolbox can be utilized to reinforce what they have learned in the course, as well as as an actionable toolset to assist and create their own digital marketing initiatives.
Trainees will leave with an executable key digital marketing plan, and the ability to apply the principles learned to real-world enterprises.
This digital marketing fundamentals course is appropriate for beginners, business owners, startups, entrepreneurs, marketing executives, freelancers, career searchers, and mid-career switchers interested in getting into digital marketing.
Download the full course brochure here.
Mode of Delivery: Instructor-led (Lecture, Case Studies)
Teacher – Guided | Way of Giving (Lecture, Case Studies, Practice, and Feedback)
Mode of Delivery: Instructor-led (Lecture, Case Studies, Practice and Feedback, Demonstration and Modelling)
Mode of Delivery: Instructor-led (Lecture, Case Studies)
Tydus Low
Tydus is the Managing Director, and Founder of Web Leads Digital Agency, a Singapore-based award-winning full-service digital marketing agency he co-founded in 2017. It has expanded from a founding team of two to a team of twenty and counting, spread across four countries. He has managed over 250 successful digital marketing campaigns for clients ranging from startups to multinational corporations.
Rachel Tham
After quitting the banking and finance industry, Rachel began a career in digital marketing, specializing in Search Engine Optimization. She has accumulated thousands of auditing hours on more than 300 websites across all industries, including Sports, food and beverage, insurance, e-commerce, medical, B2C, and B2B services for clients like AIA, Bizcover Insurance, TWG Tea, Friendly Dolphin, Qualis Nutri, and dozens of local SME’s in Australia, New Zealand, Hong Kong, the US, Malaysia, and Singapore.
“I had a positive experience with Web Lead’s Digital Marketing Essentials course; the material was well-planned.” The course was provided and led competently by Tydus. He demonstrated extensive subject understanding. I would strongly recommend Web Leads to anyone looking to expand their knowledge and talents.”
“I strongly suggest this course to anyone looking to expand their knowledge and talents.” The lecturer was engaged and dedicated to helping his audience gain a deeper understanding of the topic as well as applications.”
“At first, I signed up to gain a better understanding of how Digital Marketing works.” The entire course material piqued my interest, and attending the course gave me many insights into how it operates.”
“The training was incredibly informative, and it provided a terrific practical perspective for greater comprehension and application.” The entire course flow was really simple to understand. Rachel was quite knowledgable and was able to explain everything properly and in an easy-to-understand manner.”
Get expert advice, learning tools, and help for up to 3 years after training.
One complimentary refresher seat (retake the course online) within three years of course completion.
Ask Me Anything conversations with industry experts are unlimited and free for up to three years.
Join a private community where you can ask questions and get answers, engage in discussions, and receive comments from fellow students and subject matter experts.
Our program to help people find jobs will help you move up in your digital marketing career.
Access regularly updated Advanced Search Engine Optimization course materials for three years.
Unfamiliar with how online classes are run? Check out the online classroom learner’s guide.
Signing up for in-person classroom learning? Read the additional safety measures.
Choose from online classroom and in-person (face-to-face) classroom learning.
Improved safety procedures in place in accordance with MOH requirements.
Course Length: 2 Days (9am – 6pm)
Course Schedule: October 27, 28, 2022 (Thu, Fri), 9 am – 6 pm (Click on the course dates above to register online)
Unsure about how our online classes work? Before
enrolling in a class, read the Online-Based Classroom Learner Guide.
Course Length: 2 Days (9am – 6pm)
Course Timetables:
There are currently no online course dates available. However, you can sign up to be alerted when they become available.
Course Fee:
S$49 (inclusive of GST)
Questions? Check out the frequently asked questions below.
The trainer will provide course notes and access to resources at the start of the session.
The lecture will be automatically recorded, but it will only be preserved for internal use because releasing it outside of our organization may breach privacy agreements. During the course, your trainer will provide you with access to the free Digital Marketing Fundamentals online course video lectures.
Yes, attendance of 75% is required to receive the in-house certificate. Internal procedures will be developed to track attendance using the Zoom application.
The Digital Marketing Fundamentals course will provide you with the fundamentals of digital marketing, as well as popular vocabulary and an overview of the main digital marketing platforms. The Digital Marketing Plan course delves deeper into how these various channels and platforms should interact with one another and how to create a digital marketing strategy to reach a cohesive aim.
This course is designed to provide bite-sized but comprehensive knowledge in a single day. If you believe you did not meet the learning objectives at the end of the course, you are always welcome to retake it online at no cost to you.
Before class, make sure you have a working laptop with Zoom installed. You can read the Online-based Classroom Learner Guide for further information.
You must have basic computer navigation skills, such as opening and closing files, dragging and dropping, and copying and pasting files.
Although not required, any familiarity with sales and marketing ideas will be beneficial.
Though you will learn important skills and knowledge after completing this course, getting a job in digital marketing would require some field experience. You may learn more about starting a career in digital marketing by visiting our Digital Marketing Career Portal.
You can register for this course by clicking on this link. We will contact you via email regarding your course registration once you have registered for it.
Still have unanswered questions? Check out the FAQs page or submit an enquiry.
Course Fee
inclusive of GST
Learn Fundamental, Practitioner-level Digital Marketing as Executed by Industry Experts
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