Modes of Delivery:
In-Person or Online Classroom
Duration: 16 Hours (2 Days)
Accredited by Skills Future Singapore
(WSQ)
3-Year Access to Course Resources
3-Year Refresher and Ask Me Anything
Sessions
Be assured of the highest quality of training in the classroom.
This 18-hour advanced SEO course delves deeper into techniques used daily by seasoned practitioners.
Before enrolling in this advanced course, participants must pass this diagnostic exam or have completed the WSQ Search Engine Optimization course to demonstrate a foundational understanding of how search engines function.
In this advanced course, each phase of the four-step SEO process (keyword research, on-page SEO, off-page SEO, and SEO analytics) covered in the Search Engine Optimization Course will be reinforced and covered in greater detail.
This advanced SEO course is for Client-side and Agency-side Marketers, Web Developers, and Small Business Owners who want to understand how search engines rank websites, manage an SEO project in-house or externally with more precision, and gain practitioner-level SEO knowledge and skills to successfully add advanced SEO strategies to their existing marketing campaigns.
Download the full course brochure here.
Instructor-led | Lecture, case study, demonstration and modeling, practice, and concept formation.
Instructor-Led | which includes anything from lectures and demonstrations to drills and practice sessions to case studies and group projects.
Instructor-instructed | Lecture, demonstration, and modeling, case studies, drills and exercises, concept development, and individual project work all fall under this category of instructional methods.
Teacher-led | Lecture, modeling and practice drills, case studies, individual project work
Case study and lecture-led instruction | Instructional-led
Tydus Low
Tydus is the founder and director of Web Leads Digital Agency’s Training department. Throughout his career as a Search Marketing Specialist, he audited over a thousand SEO/SEM campaigns, taught SEO to over 7000+ trainees, and consulted for dozens of SMEs, Global Brands, Academic Institutions, and Government Organisations in the Infocomms, Travel, Hotel, Retail, eCommerce, sports, apparel B2B & B2C industries. DHL, Fuji Xerox Asia Pacific, Microsoft, Emmerson, Singhealth, and Singtel are among his clients.
Rachel Tham
After quitting the banking and finance industry, Rachel began a career in digital marketing, specializing in Search Engine Optimization. She has accumulated thousands of auditing hours on more than 300 websites across all industries, including Sports, food and beverage, insurance, e-commerce, medical, B2C, and B2B services for clients like AIA, Bizcover Insurance, TWG Tea, Friendly Dolphin, Qualis Nutri, and dozens of local SME’s in Australia, New Zealand, Hong Kong, the US, Malaysia, and Singapore.
“I know a lot about the subject, but I have never learned enough to be an expert. With the help of Tydus Low and Rachel Tham, I am now very sure that I can run a successful SEO strategy.”
“The hands-on Advanced SEO Course is useful. As a business owner, this gives me a good overview of what I need to do quickly. After taking this course, I’m sure I can carry out the best possible content and SEO strategy for my company.”
“Tydus is a great trainer because he takes the time to make things clear. I would encourage my friends to take the course.”
“The course is a great way to learn what really matters when making a trustworthy, well-ranked website that is good for both people and the SEO engine. Kevin did a great job teaching the course and talked about a lot of his own good and useful experiences.”
Get expert advice, learning tools, and help for up to 3 years after training.
One complimentary refresher seat (retake the course online) within three years of course completion.
Ask Me Anything conversations with industry experts are unlimited and free for up to three years.
Join a private community where you can ask questions and get answers, engage in discussions, and receive comments from fellow students and subject matter experts.
Our program to help people find jobs will help you move up in your digital marketing career.
Access regularly updated Advanced Search Engine Optimization course materials for three years.
Unfamiliar with how online classes are run? Check out the online classroom learner’s guide.
Signing up for in-person classroom learning? Read the additional safety measures.
Choose from online classroom and in-person (face-to-face) classroom learning.
Enhanced safety measures in place aligning to MOH’s guidelines.
Course Duration:
2 Days (9am – 6pm)
Course Schedules:
10, 11 Sep 2022 (Sat, Sun), 9am – 6pm
6, 7 Dec 2022 (Tue, Wed), 9am – 6pm
(Click on the course dates above to register online)
Unfamiliar with how our online classes are run? Read the Online-Based Classroom Learner Guide before signing up for a class.
Course Duration:
2 Days (9am – 6pm)
Course Schedules:
11, 12 Jun 2022 (Sat, Sun), 9am – 6pm
(Click on the course dates above to register online)
Course Fee:
S$888 S$802.50 (inclusive of GST)
Questions? Check out the frequently asked questions below.
For in-person training, do bring along a laptop. You also have the option to loan a laptop from us for the duration of the course. You may also want to bring along a jacket in case the room gets cold.
For online classes, do ensure you have a functional laptop and have Zoom installed prior to class. For more details, you may read the Online-based Classroom Learner Guide.
You are required to have basic computer navigational skills such as opening and closing, dragging and dropping, copying and pasting of files.
Participants with no prior experience in SEO are required to complete the WSQ Search Engine Optimisation Course.
The basic SEO course covers the fundamental concepts of search engine optimisation and how to rank a website on the first page of Google. The advanced SEO course goes into more detail covering more advanced concepts of search engine optimisation such as managing day-to-day SEO operations. You may go through and review both course outlines in detail and contact us should you have any specific questions on this.
Yes. We offer career assistance and job placements through our digital marketing hiring and career assistance programs. Visit our career portal for more information.
Yes, you may contact your trainer after the course. There are other post-training support channels such as the Equinet Academy Insider Community where you may network with like-minded individuals and industry experts and live Ask Me Anything sessions where you may seek advice from a subject matter expert.
Typically, in a traditional classroom, classes are conducted with 1 trainer to 20 – 24 learners in a cluster or classroom seating format. Group discussions, group presentations, lectures, peer-to-peer coaching are all conducted face-to-face (in-person).
In an online-based classroom, lessons will be delivered via a video conferencing software, Zoom. Lectures will be conducted via screensharing, while group discussions and group brainstorming will be conducted via “breakout” rooms (individual virtual rooms) to split up discussions into smaller groups. Both learning modes essentially offer the same course content and learning outcomes.
Read the Online-based Classroom Learner Guide for a more detailed comparison on both formats.
Our courses offer a very hands on approach so that you will be able to apply what you learn immediately. Moreover, our trainers are industry practitioners who will be able to answer your questions and offer expert advice in real time.
We also offer post-training support which includes 2-hour Ask Me Anything sessions with an industry expert for up to 3 years, an online refresher seat within 3 years post-training, access to an insider community, and 3-year access to up-to-date courseware via the learning management system.
Equinet Academy’s courses are meticulously designed to provide bite-sized yet comprehensive information that are highly relevant to the industry’s needs. Through a combination of individual project work, peer-to-peer interaction, and practice and feedback, trainees can immediately apply the concepts learnt in class to their real world projects.
If you feel that you have not met the learning objectives at the end of the course, you are always welcomed to re-sit the course online without any additional cost. You will also have full access to the courseware online which you may review during and after the course, and post-training support to address any challenges you may face along your learning journey through consultation with subject matter experts.
If you are unsure about your learning objectives, you may use the Course Selector Tool to get course recommendations tailored to your needs. If you are still unsure whether this course is suitable for you, please leave your contact details here. A course consultant will get in touch with you to recommend appropriate course(s) based on your learning objectives.
Still have unanswered questions? Check out the FAQs page or submit an enquiry.
Course Fee
inclusive of GST
Learn Advanced, Practitioner-level SEO Strategies as Executed by Industry Experts
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